Friday, February 19, 2016

Word Nerd

Book Jacket for: Word nerd : dispatches from the games, grammar, and geek undergroundIn Word Nerd John D. Williams Jr. shares his memories of his experience as the executive director of the National SCRABBLE® Association.  Williams worked, essentially, for the owners of the makers of the game and his slant was (rather obviously) to work out ways to publicize & sell more units of the game.  Williams’ detailing of the kinds of things he did to do this is a rather eye-opening look at the idea that everyone has ulterior motives for everything.


An interesting book… it provides a bit of a look at the world of competitive SCRABBLE playing and a bit of a look at the job of advertising/marketing.  The author is personable and the book is readable.  Recommended for those with an interest in the game - though it probably won’t be quite what they’re expecting.